Whatever happened to Office Depot? What about Office Max????
Well, they combined to create ODP Business Solutions. And they needed branding. And a launch campaign. And pretty much everything else.
In addition to the new branding, the client wanted a separate workhorse campaign to announce all the latest services they offered. Leaning into the “oh” sound in “ODP,” we created a 360 campaign that showcased one sound and one graphic across video, social, digital, print and website.
